Know what content works (and what doesn’t)
No more juggling third-party analytics tools. Mitzu brings together audience insights, content performance, and ad effectiveness in one easy-to-use warehouse-native platform.
Audience insights without complexity
Understand your audience like never before
Self-service analytics for all teams
From marketing to product teams, everyone can access the data they need to make informed decisions without relying on data analysts.
Real-time audience insights
Mitzu connects to your data warehouse for instant insights into viewer behavior across web, mobile, and OTT—spot trends in real time and adapt fast.
Predictable pricing for scaling
Mitzu’s seat-based pricing ensures you can scale your analytics without worrying about rising costs as your data grows—a perfect fit for media companies of all sizes.
Trusted by companies worldwide
Simplify user journey analysis
Visualize how viewers interact with your content across different channels. Uncover the paths that lead to subscriptions, loyalty, or churn, and optimize the user experience accordingly.
Turn free users into paying subscribers
Analyze the entire subscription funnel to identify what drives free users to become paying subscribers. Use these insights to fine-tune your acquisition strategy.
Treat every viewer like a VIP
Segment your audience based on behavior, preferences, or demographics. Use those insights to deliver tailored recommendations and keep viewers coming back for more.
Mitzu brings it all together
Product usage, marketing campaigns, revenue numbers
