Funnel
Mitzu funnels help you track user actions across a series of events, allowing you to analyze conversion rates between each step within a defined time window. This feature helps identify where users drop off, which segments are converting the most, and provides insights into key stages of the user journey. By understanding these behaviors, you can optimize the user experience and improve conversion rates.
Why funnels?
Understand user drop-off
Mitzu funnel analytics feature set allows you to identify where the users drop off. By pinpointing the critical points in the product, you can make better decisions about your product roadmap and priorities.
Find best converting segments
Mitzu funnels work best with user segmentation. By segmenting the funnels based on user or event properties, you can understand why some users convert better than others.
Measure time to convert
The conversion rate of users is an important insight, but it is also essential to know how long it takes for the majority of users to convert. Don't miss out on optimizing for user conversion velocity.
Marketing teams
By understanding the nuances of user behavior at each stage, marketing teams can optimize campaigns in real time, ensuring resources are focused where they have the greatest impact on growth and retention.
Signup rate per acquisition campaign
Visitor to meeting booked ratio
What is the distribution of my users across regions / devices etc? (property breakdown)
Product teams
Funnel analytics allows product teams to gain deep insights into how users interact with digital products, from initial discovery through to loyal usage. This approach allows these teams to make informed decisions which product features should be added, or which should be removed.
User interaction with features
First time experience to regular usage journeys
Identifying drop off points
Sales and customer success
Sales and customer success teams can harness funnel analytics to identify the most promising leads and opportunities, focusing their efforts on nurturing these prospects through personalized engagement and tailored solutions. By analyzing each stage of the customer journey, from initial interest to final purchase, these teams can fine-tune their strategies to remove bottlenecks, accelerate the sales cycle, and ultimately close more deals with a higher level of customer satisfaction.
Median time to convert to subscription
Understanding a user journey during trial
Try out an example
Warehouse-native product and marketing analytics
SQL based funnels
Instead of copying your data, Mitzu automatically generates SQL code with every click you make on the application.
Mitzu's SQL generation engine creates optimal queries based on your application inputs. This way, you can be sure that you always see the most up-to-date data while we can keep your cost low.
How to get started?
Collect data
Ingest your first and third party data to your data warehouse. If you don't yet have a data warehouse we can help you get started.
Setup Mitzu
Connect Mitzu to your data warehouse just as any other BI tool. List your facts and dimensions tables.
Create an events and properties catalog.
Start making better decisions faster
Start learning valuable insights with a few clicks only. No need to know SQL. Collaborate with your team on key business questions.
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