Gaming Analytics

Analyze Billions of Events. Zero Data Tax.

Stop sampling your telemetry to save money. Mitzu analyzes your raw game events directly in the warehouse, letting you track every level, loot drop, and IAP without the 'per-event' pricing penalty.

LiveOps Dashboard

Real-time Player Analytics

Unlimited Event VolumeLive
Concurrent Users (CCU)
847,234
+12.4% vs yesterday
Economy Inflation
+2.1%
Within target range
Whale Revenue
$284K
Top 2% of players
DAU/MAU StickinessLast 30 days
DAU/MAU32.4%
D1: 42% | D7: 28% | D30: 18%

$4.82

ARPPU

42%

D1 Retention

6.2%

Payer Conv.

23min

Avg Session

Trusted by companies worldwide

Ableton
BrokerChooser
Prezi
Khatabook
Fluenta
Guided eLearning
Raptor
Munch
Suunto
52 Entertainment
Colossyan
Nansen
Shapr3D
Transfr
Why Mitzu

The Warehouse-Native Advantage for Game Studios

Handle massive telemetry volumes without breaking the bank. Get accurate, unsampled data at any scale.

Economy Balancing

Is your game economy inflating? Track 'Gold Earned' vs. 'Gold Spent' (Sink/Source analysis) in real-time to prevent economy collapse.

Whale Hunting

Identify high-spenders instantly. Segment 'Whales' based on lifetime purchase value and sync them to your CRM for VIP treatment.

Level Difficulty Curves

Pinpoint the exact level where players rage-quit. Visualize 'Win Rate' per Level to balance difficulty and improve D1 retention.

LiveOps & A/B Testing

Optimize Live Events.

Did the 'Halloween Event' drive engagement? Compare player cohorts who participated vs. those who didn't to measure the ROI of your LiveOps content.

  • Compare retention curves between event participants and non-participants
  • Measure engagement lift from seasonal events and promotions
  • A/B test game balance changes with statistical confidence
  • Track event-specific monetization metrics in real-time

Halloween Event Impact Analysis

Participants vs. Non-Participants Retention

D0D1D3D7D14D21D30
Event Participants32% D30
Non-Participants18% D30
Event participants show +78% higher D30 retention
Progression Funnels

Fix the FTUE (First Time User Experience).

Where do new players drop off? The Tutorial? The first Boss Fight? Visualize the progression funnel to smooth out the onboarding curve.

  • Track every step: Install → Tutorial Start → Tutorial Complete → Level 1 Win
  • Identify exact drop-off points in your onboarding flow
  • Segment by acquisition source, device, or player attributes
  • Compare funnel performance across game versions

FTUE Progression Funnel

First Time User Experience

Last 7 days
100%
Install
84%
Tutorial Start
52%
Tutorial Complete
38%
Level 1 Win
Tutorial Start → Complete-32% drop-off
Tutorial Complete → Level 1-14% drop-off
Focus: Simplify tutorial to improve 52% completion rate
Cross-Platform Identity

PC, Mobile, & Console Unified.

Track the same player across Steam, iOS, and PS5. Mitzu joins cross-platform identities in the warehouse for a single view of the player.

  • Unified player profiles across all platforms and devices
  • Understand how players move between Mobile and PC sessions
  • Calculate true LTV across all platforms
  • Optimize the experience for each platform based on behavior

Cross-Platform Player Flow

Unified player identity across devices

MobilePC/SteamConsoleUnifiedPlayer ID847K Players$12.4M LTV2.3 Devices
iOS/Android
Steam/PC
PS5/Xbox
Getting Started

The Studio Analytics Flow

From raw telemetry to actionable insights in three simple steps. No complex integrations required.

Ingest

Stream telemetry (Unity/Unreal SDK) to Snowflake/BigQuery/Redshift. Your game data stays in your warehouse.

1

Map

Define your 'Player' and 'Match' tables. Set up your event catalog with gaming-specific metrics like sessions, levels, and IAPs.

2

Balance

Visualize economy and difficulty metrics instantly. Share insights across Game Design, LiveOps, and Marketing teams.

3

1B+

Events/Day Supported

$0

Per-Event Pricing

100%

Data Coverage (No Sampling)

FAQ

Frequently Asked Questions

Everything you need to know about game analytics with Mitzu.

Ready to level up your game analytics?

Join leading game studios using Mitzu to understand their players and optimize their games—all from your data warehouse.