Seller churn reasons
Seeing if sellers leave because of low views or a broken upload tool.
Who is this for?
Product teams improving the seller experience to reduce churn.
What problem does it solve?
Understand why sellers leave to improve retention and supply quality.
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Key Insights & Dashboards
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Question
Why they leave?
Insight
42% cite low views/bookings; 28% cite fees; 18% cite tools/UX.
Question
Prediction signals?
Insight
Sellers with <10 views in 30 days have 78% churn probability.
Question
Tool issues?
Insight
Photo upload tool has 2.3 minute average time - competitors are under 30 seconds.
Expected ROI
Organizations using this use case typically see measurable improvements in these areas.
Reduce seller churn by 35%
Improve supply quality
Increase GMV per seller
What You'll Need
To use this analysis, ensure your warehouse contains the following data. Mitzu will automatically detect and map these fields.
- Seller activity events
- Listing performance data
- Tool usage events
- Churn events
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